Shot in New York by Inez van Lamsweerde and Vinoodh Matadin, Rihanna is the face of Balmain’s SS14 ad campaign. Styled by her personal stylist Mel Ottenberg, and creative directed by Atelier Franck Durand (an advertising and art direction company that’s worked on branding with Isabel Marant, Giuseppi Zanotti, to name a few), the campaign is all types of fierceness.
The campaign will begin appearing in January issues; get your moodboards ready!