One of the coolest things I get to do because of this here blog is collaborate with local businesses and brands on fun projects. Earlier this month, Falling Into Place (a cute locally owned gift shop on Broad Ave; I wrote about them here) shot the campaign for the release of their new Memphis Tees and I got be apart of it!

Each model had their own personal style, so we all were able to style our tees how we wanted. You guys know I live for kimonos, so I paired my Memphis Park Tee with a lace one from Crazy Beautiful* and my favorite pair of Old Navy flare jeans.

Projects like this are so neat because you get to not only work with a cool brand, but you get to meet new people. I had a blast!

If you’re interested in nabbing one of their exclusive tees, they’re available in-store or online at www.fallingintoplace.net. They’re super soft, unisex and only $25.

Photos: Maddie Robinson Photography

*my kimono is sold out, but they’re trying to restock so check back + use code Kimye22 for 10% off your online purchase.

falling into place memphis shopping